I was commissioned to create another beer carrier design for beer subscription based company and restaurant chain; Lazy Dog. For this beer carrier the the title was Camp Wanna-Beer-A and the theme was an adult summer camp, summer of 76, nature and activities in the wild. My idea came from the references I was finding, many of them being collage type photos. I thought it would be cool to have a bunch of remnants from a past summer camp, sort of splayed all over a wooden table. This would then wrap around the actual beer carrier.
